:root{
  --cream:#f6f2ea; --sand:#ece4d6; --taupe:#b9ac97; --taupe-d:#a2947c;
  --ink:#211d17; --muted:#6c6456; --sage:#7f8f6b; --sage-d:#6b7a58;
  --line:rgba(33,29,23,.10); --radius:18px;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0;background:var(--cream);color:var(--ink);font-family:"Inter",system-ui,sans-serif;line-height:1.6}
img{max-width:100%;display:block}
a{color:inherit;text-decoration:none}
.wrap{max-width:1060px;margin:0 auto;padding:0 22px}
h1,h2,h3,.brandmark{font-family:"Poppins",sans-serif;letter-spacing:-.01em}
.eyebrow{font-family:"Poppins";font-weight:600;font-size:12px;letter-spacing:3px;text-transform:uppercase;color:var(--taupe-d)}
.btn{display:inline-flex;align-items:center;justify-content:center;gap:8px;background:var(--ink);color:var(--cream);font-family:"Poppins";font-weight:600;font-size:15px;padding:13px 24px;border-radius:40px;border:none;cursor:pointer;transition:transform .15s,background .15s}
.btn:hover{background:#000;transform:translateY(-1px)}
.btn.sage{background:var(--sage)}
.btn.sage:hover{background:var(--sage-d)}
.btn-ghost{display:inline-flex;align-items:center;gap:8px;font-family:"Poppins";font-weight:600;font-size:15px;padding:13px 22px;border-radius:40px;border:1px solid var(--ink);color:var(--ink)}
.btn-ghost:hover{background:var(--ink);color:var(--cream)}
/* nav */
.top{position:sticky;top:0;z-index:40;background:rgba(246,242,234,.92);backdrop-filter:blur(8px);border-bottom:1px solid var(--line)}
.top-in{display:flex;align-items:center;justify-content:space-between;height:64px}
.brand{display:flex;align-items:center;gap:10px}
.leaf{width:30px;height:30px;flex:none;border-radius:7px;object-fit:cover}
.brandmark b{font-weight:700;font-size:15px;letter-spacing:1px;display:block;line-height:1}
.brandmark span{font-size:9.5px;letter-spacing:2px;text-transform:uppercase;color:var(--muted)}
.nav{display:flex;align-items:center;gap:24px;font-size:14px}
.nav a{color:var(--muted)}
.nav a:hover,.nav a.active{color:var(--ink)}
@media(max-width:820px){.nav a:not(.btn){display:none}}
/* hero + page hero */
.hero{background:linear-gradient(180deg,var(--sand),var(--cream));padding:70px 0 60px}
.hero-grid{display:grid;grid-template-columns:1.05fr .95fr;gap:48px;align-items:center}
.hero h1{font-size:clamp(2.2rem,4.6vw,3.5rem);line-height:1.05;font-weight:700;margin:14px 0 0}
.hero p.sub{font-size:1.15rem;color:var(--muted);margin:18px 0 0;max-width:42ch}
.hero-cta{display:flex;gap:12px;margin-top:24px;flex-wrap:wrap}
@media(max-width:760px){.hero-grid{grid-template-columns:1fr;gap:30px}}
.page-hero{background:linear-gradient(180deg,var(--sand),var(--cream));padding:56px 0 44px;border-bottom:1px solid var(--line)}
.page-hero h1{font-size:clamp(2rem,4vw,3rem);font-weight:700;margin:12px 0 0;max-width:20ch}
.page-hero p{font-size:1.12rem;color:var(--muted);margin:14px 0 0;max-width:56ch}
/* capture */
.capture{background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:26px;box-shadow:0 20px 45px rgba(33,29,23,.08)}
.capture h3{margin:0 0 4px;font-size:1.25rem}
.capture p{margin:0 0 16px;color:var(--muted);font-size:14.5px}
.capture form{display:flex;flex-direction:column;gap:10px}
.capture input{font:inherit;padding:13px 14px;border:1px solid var(--line);border-radius:12px;background:var(--cream)}
.capture input:focus{outline:2px solid var(--sage);border-color:transparent}
.capture .fine{margin:12px 0 0;font-size:12px;color:var(--muted)}
.badge{display:inline-flex;align-items:center;gap:8px;background:var(--sage);color:#fff;font-family:"Poppins";font-weight:600;font-size:12px;letter-spacing:1px;text-transform:uppercase;padding:6px 12px;border-radius:30px}
/* sections */
section{padding:62px 0}
.sec-title{font-size:clamp(1.7rem,3vw,2.3rem);font-weight:700;margin:0 0 12px;line-height:1.12}
.lead{font-size:1.1rem;color:var(--muted);max-width:64ch}
.band{background:var(--sand);border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
/* start cards (home) */
.start{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;margin-top:28px}
.scard{display:flex;flex-direction:column;background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:26px;transition:transform .15s,box-shadow .15s}
.scard:hover{transform:translateY(-3px);box-shadow:0 18px 40px rgba(33,29,23,.10)}
.scard .tag{font-family:"Poppins";font-weight:600;font-size:11px;letter-spacing:1px;text-transform:uppercase;color:var(--sage-d)}
.scard h3{margin:8px 0 8px;font-size:1.25rem}
.scard p{color:var(--muted);font-size:14.5px;margin:0 0 16px;flex:1}
.scard .go{font-family:"Poppins";font-weight:600;font-size:14px;color:var(--ink)}
@media(max-width:760px){.start{grid-template-columns:1fr}}
/* hacks */
.hacks{display:grid;grid-template-columns:repeat(2,1fr);gap:12px 26px;margin-top:26px}
.hack{display:flex;gap:12px;align-items:flex-start;font-size:15.5px}
.hack .n{flex:none;width:26px;height:26px;border-radius:50%;background:var(--sage);color:#fff;font-family:"Poppins";font-weight:600;font-size:13px;display:flex;align-items:center;justify-content:center}
@media(max-width:640px){.hacks{grid-template-columns:1fr}}
/* kit / sales */
.priceblock{display:flex;align-items:baseline;gap:12px;margin:6px 0 18px}
.priceblock .price{font-family:"Poppins";font-weight:700;font-size:2.2rem}
.priceblock small{color:var(--muted);font-size:.9rem}
.soonpill{display:inline-block;font-family:"Poppins";font-weight:600;font-size:11px;letter-spacing:1px;text-transform:uppercase;color:var(--taupe-d);background:var(--sand);padding:6px 12px;border-radius:20px;margin-bottom:8px}
.feature-list{list-style:none;padding:0;margin:0;display:grid;gap:12px}
.feature-list li{position:relative;padding-left:30px;color:var(--ink);font-size:15.5px}
.feature-list li:before{content:"";position:absolute;left:0;top:7px;width:14px;height:14px;border-radius:50%;border:3px solid var(--sage)}
.sales-grid{display:grid;grid-template-columns:1.1fr .9fr;gap:44px;align-items:start}
@media(max-width:820px){.sales-grid{grid-template-columns:1fr;gap:26px}}
/* about */
.about{display:grid;grid-template-columns:1fr 1fr;gap:40px;align-items:center}
.about p{color:var(--muted);margin:0 0 14px}
.about .who{font-family:"Poppins";font-weight:600;color:var(--ink)}
@media(max-width:760px){.about{grid-template-columns:1fr;gap:22px}}
/* footer */
footer{background:var(--ink);color:#e9e3d8;padding:40px 0}
.foot{display:flex;justify-content:space-between;align-items:center;gap:16px;flex-wrap:wrap;font-size:14px}
.foot-links{display:flex;gap:20px;flex-wrap:wrap}
.foot a{color:#cfc7b8}
.foot a:hover{color:#fff}
.foot .tag{color:#b9ac97;font-size:12px;letter-spacing:1px;text-transform:uppercase}